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AI for Differentiation
Bespoke Product "Matching" Engines.
The Challenge
An online retailer wanted to move away from price wars and offer a unique, "high-touch" shopping experience.
The Solution
We developed a proprietary AI "Style Consultant" that guides users through a discovery journey to provide expert-level product recommendations.
The Result
Increased average order value (AOV) and a distinct competitive advantage that transformed a simple store into a personalised destination.
The Workflow
RAG (Retrieval-Augmented Generation) coupled with a recommendation logic.
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